"Corporate video refers to any type of non-advertisement based video content created for and commissioned by a business, company, corporation, or organization. Today, the vast majority of corporate video content is hosted online and is published on the company’s website page and distributed through social media or email marketing."
We targets company’s core selling demographics or internal employees. We make corporate videos including corporate overview videos, staff training and safety videos, promotional/brand films, investor relations and shareholder videos, market updates, product videos, executive proposal videos, and customer testimonial videos.
As video becomes a more integral part of a company’s communication strategy, often companies will release corporate videos with press release announcements, newsletters and other forms of communication to bolster the message reach and effectiveness.
We leverage a company’s marketing material, guidance from their communication director, and content specific copy to produce a corporate video. The time and scale of a corporate video production can vary greatly based on complexity and messaging. Some corporate videos may use only minimal crew and basic equipment, while others elect for higher quality content and contract with corporate video production specialists whose core focus is on creating B2B corporate video content.